Terms of Service Document
When you run a business, having a clear and legally sound Terms of Service (TOS) document is essential. Sometimes called "Terms and Conditions" or "Terms of Use," it sets out the rules and guidelines that your users must agree to to use your service. Without a Terms of Service document, you could find yourself vulnerable to misunderstandings or even legal action, which can be costly and damaging to your reputation.
If you're unsure where to start or want to make sure your current Terms of Service are legally sound, our network of small business lawyers is on hand to help you draft an effective Terms of Service document for affordable, fixed-fee prices.
Contact us today to learn more and get a free quote for the services of a specialist lawyer.
What is a Terms of Service document?
A Terms of Service document is a legal agreement between a service provider and the people who use that service. It's essentially a set of rules and guidelines that users must agree to to use your website, app, or any other service you offer online.
What is the purpose of a Terms of Service document?
A Terms of Service document clearly outlines the rules that users must follow when using your service, like not posting harmful content, sharing login details, or using the service for illegal activities.
It also explains what you, as the service provider, are responsible for and what users can expect from your service. For example, if your website goes down temporarily, your Terms of Service might state that you're not liable for any losses that occur during that time.
Why every online business needs a Terms of Service document
Without a Terms of Service document, you leave your business open to legal issues. If a dispute arises with a user, you'll have a much stronger case if you can point to clear terms that the user agreed to when they started using your service.
It also helps you control how users interact with your service. Without it, users might engage in behaviour that harms your business, and you could find it difficult to take action against them.
In some cases, having a Terms of Service document is also a legal requirement. For example, if your service involves handling user data, your Terms of Service needs to include information about how you collect, use, and protect that data to comply with data protection laws like GDPR.
What should be included in a Terms of Service document?
A well-drafted Terms of Service document not only sets clear expectations but also helps prevent disputes and legal disputes down the line.
As such, every Terms of Service document should include:
Introduction and acceptance of terms
The introduction of your Terms of Service document sets the stage for the entire agreement. This is where you explain that by using your service, users are entering into a legally binding contract with your business.
In this part of the document, you need to explain how users signal their acceptance of the terms. This could be through actions like clicking a checkbox that says "I agree" during the sign-up process, or simply by continuing to use the service after the terms have been made available.
User responsibilities and restrictions
This section outlines what users are allowed to do while using your service and what is strictly prohibited. This gives you the authority to take action if a user violates these rules, such as suspending their account or terminating their access.
Intellectual property rights
In this section, you'll define the ownership of intellectual property, including the content you create and the trademarks associated with your brand.
This protects your valuable assets, such as your brand, logos, and content. It also prevents users from using your intellectual property in ways that could harm your business.
Furthermore, if your service allows users to create or upload their own content, such as comments, reviews, or images, you'll need to outline the rules for this content like who owns it and how you can use it.
This helps you manage potential legal risks, such as copyright infringement or defamation. It also makes sure you have the right to use the content in ways that benefit your business, like in marketing or promotion.
Payment terms and conditions
This is where you'll explain how billing works, including when payments are due, how they will be processed, and what happens if a payment fails. If you offer subscriptions, you'll need to include information on how users can manage their subscriptions, including how to cancel or change their plan. You should also detail your refund policy here.
Disclaimers and limitation of liability
This section is where you limit your business's liability in case something goes wrong. This might include disclaiming responsibility for things like service outages, data loss, or third-party content. You'll also want to limit the amount of compensation users can claim if they do decide to take legal action.
By clearly stating what you're not responsible for, you reduce the risk of costly legal action and help manage your users' expectations.
Termination of service
Here you explain the circumstances under which you might end a user's access to your service. This could include violations of your terms, inactivity, or even at your discretion for other reasons. It's also important to explain what happens to the user's data and account when their access is terminated.
This gives you the power to protect your service from users who don't follow the rules and remove those who may pose a risk to your business or community.
Dispute resolution and governing law
Here, you outline how disputes between you and your users will be resolved. This could include requiring disputes to be resolved through arbitration rather than in court, specifying the legal jurisdiction that will govern the terms, and explaining the process users must follow to raise a dispute.
Privacy and data protection
In this section, you explain how you handle users' personal data, including what data you collect, how it's used, who it's shared with, and how it's protected. For businesses operating in the UK, this section must comply with the General Data Protection Regulation (GDPR).
Modification to the Terms of Service
Over time, you may need to update your Terms of Service to reflect changes in your business, service, or the law. This section should explain how users will be informed of changes, how often they might occur, and what their options are if they don't agree with the new terms.
Contact information
Finally, your Terms of Service should include clear contact information so users know how to reach you if they have questions about the terms or need further clarification. This might include an email address, a phone number, or a contact form on your website.
Terms of Service documents and UK law
Several key pieces of legislation influence what needs to be included in your Terms of Service and how it should be presented to your users:
The Consumer Rights Act 2015
The Consumer Rights Act 2015 is one of the most important laws to consider when drafting a Terms of Service document, especially if your business deals with consumers.
This Act sets out the basic rights of consumers when they purchase goods and services, including digital content. It requires that all terms and conditions in consumer contracts must be fair and transparent.
Essentially, users should be able to understand their rights and obligations clearly and the terms must not create a significant imbalance between your business and the user to the user's detriment. This is especially important as unfair terms can be deemed unenforceable.
The Electronic Commerce (EC Directive) Regulations 2002
The Electronic Commerce (EC Directive) Regulations 2002 apply to businesses that offer goods or services online. They require that certain information must be provided to users before they enter into a contract with you.
As such, your Terms of Service should include clear information about your business, such as your business name, address, and contact details.
Users must also be informed about the steps they need to take to enter into a contract and, if they place an online order, you must acknowledge receipt of the order electronically as soon as possible.
The Unfair Contract Terms Act 1977
The Unfair Contract Terms Act 1977 governs the fairness of terms in contracts, particularly those that attempt to limit or exclude liability.
In particular, clauses that attempt to exclude or limit liability for negligence resulting in death or personal injury are generally not enforceable.
Further, any term that seeks to exclude or limit liability for other types of loss or damage must pass the reasonable test, meaning it must be fair and reasonable in all circumstances.
GDPR compliance and data protection requirement
If your business collects or processes personal data from users, your Terms of Service must comply with GDPR, which sets strict rules on data protection and privacy.
What is the difference between Terms of Service and Privacy Policies?
A Terms of Service document outlines the rules for using your service. It's essentially a contract or agreement between you and the user that governs their use of your platform.
A Privacy Policy, on the other hand, specifically focuses on how you collect, use, store, and protect users' personal data. It's a legal requirement under GDPR and must be presented separately from the Terms of Service.
What is the difference between Terms of Service and Terms of Conditions?
While Terms of Service and Terms and Conditions are often used interchangeably, they can serve slightly different purposes depending on the content.
Terms of Service is a legal document commonly used to outline the rules users must agree to when using online platforms, websites, apps, and digital services.
Terms and Conditions can apply to any contract or agreement. As such, they are often used in a variety of contexts, from purchasing goods online to signing up for a membership or service.
What happens if you don't have a Terms of Service document?
If your Terms of Service do not comply with UK law, you could face legal penalties, including fines. For example, breaches of GDPR can result in significant fines - up to €20 million or 4% of your global annual turnover, whichever is higher.
If your Terms of Service contains unfair or unclear terms, they may be deemed unenforceable by a court. This means that you won't be able to rely on these terms if a dispute arises.
At Lawhive, our network of small business solicitors specialise in helping businesses create legally compliant, tailored Terms of Service documents that meet all UK requirements. Whether you're starting from scratch or need to update an existing Terms of Service document, we're here to help.
Contact us today to ensure your Terms of Service are effective and compliant.